Les Massages d'Alex is an Arles-based massage therapist who works with a holistic approach. To increase his visibility and expand his client base, I created a recognisable visual identity and website for him and integrated it into all his social media channels. The concept expresses his love of the sea and his passion for massage. It combines a premium look with a cool touch.

I worked with a colour palette of blues combined with a rich orange highlight. By mixing serif and sans serif fonts, the aim was to create a clean, precious, yet exciting look and feel.