MINEDDENIM

2020

MINEDDENIM is a fashion-brand which repurposes worn denim to create unique, sculptural garments. It uses the old to create the new, let the shape of the pattern define the outcome of the textile, values the material and it's qualities, and includes the consumer in the design process. The brand collects worn jeans, studies their patterns, takes them apart, and sews the pieces back together randomly to create one-of-a-kind garments with unique volumes.

MINEDDENIM is a fashion-brand which repurposes worn denim to create unique, sculptural garments

The colour pallet Is referring to the original colour of denim, focussing on shades of indigo. The website proposal aims for a minimalistic appearance with a focus on usability, not just offering the possibility for the costumer to be part of the design process, but also promoting the concept of MINEDDENIMS sculptural garments.

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